Solomon Advertising gives growing brands senior affiliate leadership without the cost or complexity of a full-time hire. With more than 10 years of hands-on experience across DTC, ecommerce, agency, and B2B programs, we build partner strategies around measurable revenue and relationships that last.
The Founder
Meet Ivan
- Affiliate and performance marketing leader with more than 10 years of hands-on experience
- Former in-house affiliate manager at Jenson USA, where he consolidated two programs and improved ROAS from 8x to 13x
- Built and managed affiliate, creator, and media partnerships for brands, retailers, and agencies across DTC and B2B
“I have seen what works, what does not, and what only looks good in a pitch deck.”
Ivan
Honest expectations. Direct communication. Responsible growth.
Solomon Advertising exists to build honest partnerships that create positive business impact. That means setting clear expectations, testing thoughtfully, reporting what actually happened, and scaling only what makes sense for the brand.
How We Work
What is fractional affiliate management?
What is it?
Senior affiliate ownership on a part-time basis. Solomon Advertising works inside your team to lead the channel without the overhead of a full-time hire.
Who is it for?
DTC, ecommerce, and select B2B brands that want to launch a program, repair an underperforming one, or add experienced leadership as they scale.
What do you get?
Hands-on strategy and management across partners, platforms, commissions, tracking, reporting, and optimization. You work directly with the person leading the program.
Platforms we work with
$10M+
Annual Program Revenue
Consistent growth across affiliate programs and media partnerships
13x
Peak Program ROAS
Measured return on every dollar, efficiency is non-negotiable
10+
Years Managing Programs
Deep industry knowledge across verticals, from DTC to ecommerce
30+
Brands Managed
From launch-stage startups to established retailers
Let's Talk